I’ve been in business for 6 years now and have won several awards, kept going despite the global pandemic and even seen growth during that time, and I have some ambitious plans for the future that I’m very excited about! Looking back to when I started, I didn’t imagine my business would be like this […]
Learning to use social media for business is a completely different kettle of fish than using it for personal reasons, particularly when it comes to Twitter. That’s why it’s all too easy to make mistakes without realising it and struggle to get momentum with your Twitter marketing strategy. I often see Twitter mistakes as I […]
Managing your own business marketing can be a complicated task. There’s so much you should be doing that it’s often difficult to know where to begin! Outsourcing to a marketing consultant is an investment but one you might be hesitant to make, especially when you’re in the early stages of your business and low on […]
Although there are free forms of marketing out there (social media, anyone?) or you can take a DIY approach to promoting your business, it’s always a good idea to have a marketing budget in place. There will be things that come up you’ll need to fork out for – such as business cards and flyers […]
Your website is your promotional presence on the internet, working hard for you 24/7 to attract new leads and generate sales for your business. Yet so many of the business owners I connect with don’t keep their website’s updated with new content, or even perform regular maintenance checks to keep it working well.
Being recognised by a former Dragon’s Den star has to be toward the top of any business owner’s bucket list. Thankfully, I could make that particular dream come true with my tweet that was picked by Theo Paphitis himself to win the Small Business Sunday Twitter competition on 17 February 2020. I heartily recommend that […]
That’s a question I’m often asked here at Saxton Marketing. I know that hashtags can be confusing for folk so, in this blog, I want to talk you through what they are, why you should be using them and how they can be useful for your social media marketing strategy.
How many times a day is your Facebook feed interrupted when someone goes live, talking about their business, something that’s happened in their day or to gather feedback around a subject? Facebook Lives and video marketing in general is a hot trend right now because it works so well. Videos are a must right now […]
One of the biggest complaints I hear from my clients about social media marketing is the amount of time it can take to write, schedule and monitor posts. When you seem to have a never ending to do list, fitting in time for social media can be difficult especially if you’re using multiple channels to […]
When you’re creating social media posts, blogs and other forms of marketing for your business, it can seem easy to just sit down and write what’s in your mind. In most cases, this will be absolutely fine but there are some marketing regulations you need to be aware of to stay the right side of […]