Picture of a video camera used for small business marketing

3 Reasons Video Marketing Is Vital For Promoting Your Small Business

You can’t escape video marketing these days.

It seems that wherever you are there’s a Facebook live, Twitter video or an advert playing on your internet browser. Businesses of all shapes and sizes are using video as part of their marketing strategy and there’s a very good reason for that, it works! Read more

A sample layout you might find with a wordpress theme

Getting Started with WordPress – Guest Post by Sarah Banks

Before we launch into the steps for building your website with WordPress, I wanted to say a little something about the different between wordpress.com and wordpress.org. What I hear you say there are two versions? Yes Read more

Picture of a marketing strategist and their business client working out an online sales funnel together

Funnels and lead generation – does the salesy approach work?

Confused by funnels, landing pages and how that American style “salesy” stuff can work for your business?

Much of this is industry jargon, and chances are you’re already using a basic sales funnel to generate leads and customers for your business, regardless of what you do. Social media post linking back to your sales page is a good example, of this. But for the purpose of this blog I really want to delve into the nitty gritty of what these things are, and how using them the right way can really benefit your business. Read more