Claire Saxton’s Social Media Basics – Facebook

Today I want to explore using Facebook effectively for your business marketing. I think it’s fair to say that most of us have a Facebook account that we use to connect with friends and family. So, we naturally think that we must have a Facebook business page when we want to use social media for marketing, but this isn’t always the case.

In this blog, I’m going to guide you through using Facebook correctly, so you can get things off to a flying start.

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A guide to getting started with marketing for your small business

Are you a new business and unsure what marketing you should be doing?

Don’t worry, and most of all, don’t start dishing out the pennies to anyone else to do it for you just yet. You need a basic understanding of what you need to be doing for your business before you outsource to anywhere else.

You can either do the research yourself and try a few things to get an idea first, or you can hire someone like me, a marketing consultant who will take the time to get to know your business, what you want to achieve and the steps you can take to get there.

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Claire Saxton’s Social Media Basics – Twitter

 Twitter is one of those social media channels that most people will say that you need a strong presence on for your small business to be successful. So, you sit down, and you create a profile and follow a few people… and nothing happens. You follow a few more, write a few tweets about what you do and wait some more… still no results.

Many of my clients have turned to me in frustration at not being able to make Twitter ‘work’ for them. Read more