Entries by Claire Saxton

How to Promote a Book on Social Media

Whether it’s a printed book or an eBook, or maybe even an audiobook, the purpose of it is to be read. But how do you get people to buy and read your book once it’s published? Influencer marketing can be one approach to take but I’d argue that the most effective form of marketing for […]

Why are Instagram Reels good for your business?

Using Instagram can be a great way of marketing your business. But did you know that using Instagram reels can take things up a notch and help you achieve more with your social media marketing? In this blog, I want to talk about why Instagram reels are so good for your business and why you […]

The New Facebook Layout Explained

If you’ve used Facebook recently for your business page, you might have seen quite a few changes have taken place. Some of these changes can be tricky to get your head around as things have moved around and some new functions have replaced others, so in this blog I want to share with you how […]

Is your website ready for social media marketing?

One of the most cost-effective methods of marketing for any business is social media. It’s a tried and tested way of getting your business brand out there and noticed by your audience, and when done correctly, they’ll interact and engage with your content. Fundamentally, social media marketing has the overall aim of generating leads and […]

Why you should livestream on your Facebook page

While we’re not all social butterflies who love to get in front of the camera and engage with our audience, live streaming has become a popular marketing tactic over recent years. And for good reason! There are numerous benefits for facing your fears and talking through that camera lens. As one of the biggest social […]

How to use Canva for your Social Media Marketing

I think it’s fair to say that social media marketing can be time-consuming. From planning and writing posts, to creating the images, scheduling/posting, engaging with followers and going through the analytics. I’ve shared a few time-saving tips for social media marketing here but in this blog, I specifically want to talk about Canva and how […]