Tag Archive for: data protection

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picture of a phone with gdpr for data protection regulations affecting marketing in the EU

A Basic Overview of Marketing and General Data Protection Regulation

We’re getting closer to the 25^th May, and I think there are few small business owners out there that haven’t heard of GDPR. Something that hasn’t been discussed too widely regarding the update to Data Protection is the impact that GDPR will have on our marketing efforts.

I will say that I’m not a GDPR expert, and I’m certainly not a lawyer, so this is only my interpretation based on current ICO guidance and that of data protection lawyers sharing their expertise. I would recommend that you do your own research, ask the ICO questions and get as much knowledge as you can before making any decisions for your own business. Read more

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